Return to course: Boss Your Blogs

Boss Your Blogs

Introduction

Module 01 - Let's get it started

Module 01 - Intro

Lesson 01 - Why freelancing makes sense

Lesson 02 - Why freelance blogging?

Lesson 03 - Starting your very own blog

Lesson 04 - Making bank, baby!

Module 02 - Blogging for businesses

Module 02 - Intro

Lesson 01 - Why do businesses blog?

Lesson 02 - The 7 benefits of blogging

Lesson 03 - Why does this matter to you?

Module 03 - Who's reading the blog?

Module 03 - Intro

Lesson 01 - Who's reading the blog?

Lesson 02 - How to identify target audiences

Lesson 03 - A bit about brand voice

Lesson 04 - Rules of writing for consumers

Lesson 05 - Examples of B2C blogs

Lesson 06 - How to write for businesses

Lesson 07 - Examples of B2B blogs

Lesson 08 - Comparing B2C and B2B

Module 04 - Finding wicked blog ideas

Module 04 - Intro

Lesson 01 - Pitching blog topics

Lesson 02 - Where to look for ideas

Module 05 - Doing your bloggy research

Module 05 - Intro

Lesson 01 - Why research matters

Lesson 02 - Before you get stuck in

Lesson 03 - How to research like a pro

Lesson 04 - Connecting the dots

Module 06 - Choosing the format

Module 06 - Intro

Lesson 01 - The listicle

Lesson 02 - The curated post

Lesson 03 - The ‘how-to’ post

Lesson 04 - The 'what' post

Lesson 05 - The ‘why' post

Lesson 06 - The review post

Lesson 07 - The fun post

Lesson 08 - The FAQ post

Lesson 09 - The comparison post

Module 07 - The importance of clear and conversational writing

Module 07 - Intro

Lesson 01 - The number one rule

Lesson 02 - Literacy levels

Lesson 03 - Checking the reading age of your work

Lesson 04 - Other conversational writing tips

Module 08 - Writing skills

Module 08 - Intro

Lesson 01 - Words

Lesson 02 - Sentences

Lesson 03 - Paragraphs

Module 09 - Three tips

Module 09 - Intro

Lesson 01 - Dealing with writer's block

Lesson 02 - Write for speed, not perfection

Lesson 03 - Use the TK

Module 10 - The outline

Module 10 - Intro

Lesson 01 - Why you should always start with an outline

Lesson 02 - What an outline contains

Lesson 03 - How to create an outline

Module 11 - Writing the blog

Module 11 - Intro

Lesson 01 - Title

Lesson 02 - Introduction

Lesson 03 - Body

Lesson 04 - Conclusion

Lesson 05 - Citations

Module 12 - How to edit an article

Module 12 - Intro

Lesson 01 - What is editing?

Lesson 02 - Editing tips for the rich and famous

Lesson 03 - What to look out for as you edit

SEO Mini course - SEO Writing

SEO Mini course - Intro

Lesson 01 - What is SEO?

Lesson 02 - What are keywords?

Lesson 03 - How to do simple keyword research

Lesson 04 - The right way to use keywords

Lesson 05 - How to optimise blogs

SEO Mini course - Outro

Bonuses

Awesome Bonuses

Wrapping up

Lesson 07 – Examples of B2B blogs

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